Our Story

Founded in 2020, The Playtime Store quickly became a leading name in Australia and New Zealand for luxury ball pits and thoughtfully designed soft play equipment.

Born from a passion for child development and a love of beautiful, functional design, our vision was clear: to create high-quality play pieces that not only support children’s growth and gross motor skills, but also complement the aesthetic of modern homes.

We believe in making purposeful play accessible to all families, right from the comfort of home. Our range is designed to entertain, engage, and adapt to various developmental stages, giving parents the chance to slow down, connect, and truly enjoy time with their little ones.

As a mum of three, I longed for play equipment that was versatile, developmentally supportive, and visually appealing...something that didn’t need to be packed away at the end of the day. When I couldn’t find what I was looking for, The Playtime Store was born.

Every product we create is designed with parents in mind, durable, easy to clean, and built to last. We’re proud to offer a range that’s not just beautiful, but a true investment in your child’s development and your home life.

We’re committed to making your shopping experience with us a positive one. Have a question or want to get in touch? We’d love to hear from you: contact@theplaytimestore.com